Customer Engagement & Loyalty

How to Convert Your Employees Into Loyalty Program Ambassadors

A loyalty program – a structured, long-term marketing effort designed to encourage customer behaviors with rewards – can provide a business with many benefits. Increased sales, improved customer engagement, strengthened brand identity, and the ability to begin gathering valuable first-party data are typical results of a well-conceived, properly-implemented loyalty program.

How to Convert Your Employees Into Loyalty Program Ambassadors Read More »

Push Notifications That Will Push Your Omnichannel Marketing Forward

Offering delivery, take away, and sit-down dining, restaurants must align their messaging across channels to provide the best customer experience possible. When you deliver a cohesive message and experience to your customers on every channel, your brand gains recognition, and the relationship between brand and customer can grow stronger than ever before.

Push Notifications That Will Push Your Omnichannel Marketing Forward Read More »

You’ve got a Friend: Referral Programs that Drive New Business

We’ve already discussed the importance of keeping your happiest customers coming back for more, but what does it take to build your customer base beyond your loyal following? It turns out that word-of-mouth marketing is one of the most powerful tools in your arsenal when it comes to new customer acquisition.

You’ve got a Friend: Referral Programs that Drive New Business Read More »

How Reservation Tools Help Restaurants Own Valuable Customer Data

Imagine making an online reservation for two at one of your favorite restaurants, and a few hours before you and your dining partner arrive, you get a text message. The text contains a personalized offer for two of your favorite desserts if you spend $75 or more. Though you weren’t planning on splurging, you decide

How Reservation Tools Help Restaurants Own Valuable Customer Data Read More »

How Revel POS Integrations Can Increase Customer Loyalty

Many hospitality and retail businesses have an untapped resource that unlocks the potential to gain actionable data, personalize customer experiences, and grow visits and spend. More than just a cash register and card reader, point of sale systems like Revel allow businesses to add third-party POS integrations that significantly expand the value and capabilities of

How Revel POS Integrations Can Increase Customer Loyalty Read More »

How Owned Customer Data Can Grow Your Business with Customer Engagement Tools

FSTEC, an annual technology conference for the foodservice industry, took place Oct. 1 – 3 in Orlando, FL. Como had the pleasure of attending the event, meeting with executives from some of the 240+ foodservice operations, and participating in educational and inspirational sessions.

How Owned Customer Data Can Grow Your Business with Customer Engagement Tools Read More »

How to Use Customer Engagement Tools to Build Brand Loyalty

Customer engagement is the depth of the relationship between customer and brand, describing a connection between the two that can encourage awareness and brand loyalty. In an increasingly competitive business environment, improving customer engagement can become the defining characteristic of a successful retail or hospitality company.

How to Use Customer Engagement Tools to Build Brand Loyalty Read More »

Beyond Mobile Payment Technology: Five Ways to Engage Your Customers Post-Purchase

Mobile payment technology is one of the biggest trends to have impacted brick-and-mortar business in recent years. According to eMarketer [1], 34.9% of smartphone users above the age of 14 will use their device to pay for goods and services at the point of sale (POS) at least once every six months. Proximity payments will

Beyond Mobile Payment Technology: Five Ways to Engage Your Customers Post-Purchase Read More »

Omnichannel Engagement Lessons from Online Giants

Technology today has provided the hospitality and retail industries with an endless array of omnichannel engagement options for communicating with customers, from Tweets and push notifications to emails and face-to-face interactions. But as the ease of reaching customers has increased, so too have customer expectations regarding the quality of that communication.

Omnichannel Engagement Lessons from Online Giants Read More »

Thanks for reaching out!

We’ll come back to you as soon as we can.